AI UGC Video Generator
UGC-style videos of a person holding your product and talking to the camera. No creators to brief, no samples to ship.
UGC ads without waiting on creators
UGC ads work because they look like a real person showing a product they use. Getting them usually means finding creators, shipping samples and waiting weeks. With Photo AI you create an AI creator once, upload a photo of your product, and generate the content yourself: photos of the creator holding the product, videos of them using it, and talking videos where they say your script to the camera. Make ten versions and run the one that works.
How it works
Create your AI creator
Upload 5 or more photos of the person who will present. Yourself, a team member or a model who has agreed to it.
Add your product
Upload a product photo and the creator holds it in the scene you describe.
Make the video
Turn the photo into a video, or write a script and get a talking video with captions.
UGC-style videos made with Photo AI
Real videos made by Photo AI users.
The AI video models behind it
You don't need a separate account for each model. Both are included in your Photo AI plan.
Seedance 2.5
ByteDance's newest video model. Up to 30 seconds in one pass with native sound, and it keeps your face consistent from reference photos.
More about Seedance 2.5 →Kling 3.0
Smooth, natural motion. Pick any photo you made and bring it to life as a video.
What you get for UGC
Your product in their hands
Upload a product photo and your AI creator holds it. Available on Pro and higher.
Talking videos from a script
Type up to 350 characters, pick a voice, and the creator says it to the camera with lip sync.
Captions built in
Add captions to talking videos so they work with the sound off.
The same creator every time
One face across all your ads, or several creators to test against each other.
Any setting
Kitchen, car, gym, desk, street. Change the scene by changing the sentence.
Commercial use included
Pro and higher include a commercial use license for ads and organic posts.
More ways to create and edit
What teams make with it
Ad creatives to test
Ten hooks for the same product in an afternoon, then scale the winner.
Product launch content
Videos ready before the first unit ships.
Ecommerce product pages
A person using the product next to the packshot.
App and SaaS promos
A presenter holding a phone and explaining what the app does.
Founder videos
Make yourself the creator and skip the filming.
Pricing
Videos are paid with the credits in your plan. The same credits make photos too.
Pro
1,000 credits a month
Up to 10 videos of 15 seconds
Max
3,000 credits a month
Up to 16 videos of 15 seconds
Ultra
10,000 credits a month
Up to 40 videos of 15 seconds
A 15 second video costs 100 credits for your first 150 seconds of video each month, then 300 credits. Yearly plans cost less per month. See all plans
Loved by people who use it
Photo AI is just fantastic! I take amazing photos of my wife, family and friends. As a photographer I use it to test ideas before creating a real photoshoot. I strongly recommend!
EveraldoCool AI tool for image generation! I could create a lot of truly amazing pictures in different locations with different outfits! All my friends were surprised and loved my pictures!
IrynaGood input = good output. Very fun! Took me some effort to get the models to feel accurate but once I got the right input it was amazing. Photo AI was very responsive to my questions.
JordanFrequently asked questions
What is AI UGC?
UGC means user-generated content: casual videos of a person showing a product. AI UGC is the same style of video made with an AI model instead of a hired creator.
How do I make a UGC video with AI?
Create an AI character on Photo AI, upload a photo of your product so the character holds it, then turn the photo into a video or write a script for a talking video.
Can the AI creator hold my actual product?
Yes. Upload a product photo and it is used as the reference for what the creator holds. This is available on the Pro plan and higher.
Can the AI creator talk about my product?
Yes. Write a script of up to 350 characters and pick a voice, or upload your own audio. The video is lip-synced and can have captions.
Can I run these as ads?
Yes, Pro and higher include a commercial use license. Check the ad platform's rules on AI-generated people and disclosures.
Whose face can I use?
Your own, or someone who has given you permission. Do not create a character of a person without their consent.
How much does an AI video cost?
Videos are paid with credits from your plan. A 15 second video costs 100 credits for your first 150 seconds of video each month (10 videos of 15 seconds), then 300 credits. Shorter videos cost less, longer ones more.
Which plan do I need to make videos?
Pro ($49/month) or higher. Pro has enough credits for up to 10 videos of 15 seconds a month, Max up to 16 and Ultra up to 40. The Starter plan is for photos only.
Can I use the videos commercially?
Yes, the Pro plan and higher include a commercial use license.
Do I need to install anything?
No, it runs in your browser on phone and desktop. You can also use Photo AI from inside ChatGPT and Claude.
Make your first AI UGC video
Sign up, create your creator and add your product.